In Italian, Borea is the North Wind that cools the heat of summer. By adding Pro, we signal our desire to be one small part of the solution to climate change. We hope our efforts at mitigation awareness and prosperity through adaptation will someday help to restore a balance that is lacking today.

Our Logo

We've culled our logo from two centuries of industrial symbolism. The face depicts the North Pole, representing the first place climate change impacts are felt and the earliest opportunities we see available. A wing protrudes from longitudinal spokes creating the winged wheel, long a symbol of progress. Wheat symbolizes organic growth and the effects of climate change in agricultural development. Tempora Mutantur is Latin for “the times are changed”. It observes that climate change is happening now.

We offer our logo to non-profit groups royalty free for use in the context of raising climate change awareness.

Our View

Climate change represents the greatest business opportunity of the century, comparable in scope to the Industrial Revolution and the Internet Revolution. In the next thirty years, vast regions of our planet will experience drastic changes to demographics, infrastructure, governmental influence, and natural input forces.  Climate change presents a formidable, permanent, and manageable force for business. 

Our Mission

ProBorea provides guidance to those clients who wish to manage climate risk, incorporate sustainability, and pursue unique opportunities to increase their growth, profits, and longevity. ProBorea’s broad understanding of multiple industries allows us to provide a holistic view of the business environment and make connections, both interpersonal and logistical, that others cannot. Businesses opportunities can be found everywhere in new resources and markets . ProBorea will help your business find them.